Beyond Press Releases and Praying
The music and art industries are notorious for legacy agencies charging massive retainers for "PR" that essentially amounts to sending a few emails and hoping for a blog write-up. We do not hope. We engineer visibility through data.
Algorithmic DSP Manipulation
For modern musicians, Spotify and Apple Music are the battlegrounds. Getting your track on a playlist is merely step one; keeping it there requires manipulating the algorithm's "Save Rate" and "Skip Rate."
We deploy Hyper-Targeted Ad Campaigns using Spotify Ad Studio and Meta to drive listeners to your tracks who have a documented history of listening to your exact sub-genre. This ensures they don't just listen once—they save the track, triggering Spotify's algorithmic "Release Radar" and "Discover Weekly" cascades.
Pre-Save Architecture
We build incentivized pre-save funnels that capture fan data (emails, phone numbers) before the track even drops, guaranteeing an immediate spike in Day 1 streams required to chart.
Tour Geofencing & Local Conquesting
Playing an empty room is the worst feeling in the world. When you book a show or a gallery exhibition, we deploy "Radius Geofencing" advertising.
If you are playing a venue in Austin, TX, we drop a 15-mile digital perimeter around that venue and run highly engaging video ads to users whose Spotify/Apple Music data shows they listen to similar artists. We also "conquest" your competitors by showing ads to people currently physically standing inside similar venues in that city.
The High-Ticket Commission Funnel
For physical artists (painters, sculptors), relying on a gallery to take a 50% commission is an outdated model. We build high-ticket client acquisition pipelines.
We identify high-net-worth individuals, interior designers, and commercial architects on LinkedIn and Meta, presenting them with stunning digital lookbooks of your work, routing them directly to your calendar for private commission consultations.