Server-Side Analytics for Shopify: Fix Missing Conversion Data
Technical Implementation • Migration Best Practices • Compliance Architecture Troubleshooting Shopify analytics reveals gaps that most web design firms and marketing agencies simply don't have in their wheelhouse. Installing a tracking script is straightforward—any junior developer can paste code into a theme file. Understanding how attribution actually works across the modern web? That's where things fall apart. How data flows from browser to server, how deduplication prevents double-counting, how PCI compliance walls off checkout tracking—these are not standard competencies at most agencies....